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Welcome to the refreshed website for The Aud!
Try searching things like: How can I book a luxury suite for a Rangers game? Where can I go skating for free this week? Where can I grab a casual dinner near The Aud before the game?
Reach thousands of engaged local consumers by advertising at Kitchener's Aud and Arenas - the heart of sports, entertainment, and community life in Waterloo Region.
For more than 70 years, these venues have brought people together for unforgettable moments. From Friday‑night hockey games and sold‑out concerts to tournaments, lessons, and family programs, our arenas are buzzing year‑round with energy and opportunity for your brand.
Your brand is seen by hundreds of thousands of visitors every year in places where people are focused, energized, and highly engaged.
Families don’t just visit our arenas—they grow up in them. Advertising here builds trust, recognition, and goodwill with local audiences who value community support.
With digital and static advertising options, your message is visible 24/7, not lost in a scroll or skipped with a click.
From digital screens to premium placements, our advertising packages are designed to scale with your goals.
Advertising opportunities are available across eight arenas, including:
For decades, businesses have partnered with The Aud because it delivers results. Advertisers consistently highlight the professionalism, visibility, and community connection these venues provide, making them one of the most effective places in the region to build brand awareness and loyalty.
Whether you’re launching a new product, growing local awareness, or reinforcing an established brand, we’ll help you find the right mix of placements to meet your goals.
Let’s talk about how your business can stand out where the community gathers.
The Aud offers numerous advertising avenues to help increase visibility for surrounding businesses and organizations. From digital billboards to Zamboni wraps, the possibilities are endless.
Check out other City of Kitchener advertising opportunities
Showcase your brand on new digital TV screens placed in high‑visibility areas throughout our arenas. These screens are strategically positioned near entrances and high‑traffic zones, ensuring your message is seen by players, parents, and fans alike.
Benefits include:
In the competitive marketplace, maintaining relevance and visibility is a brand’s #1 priority. Often, naming rights is not necessarily about increasing ROI, but reminding consumers that a brand exists, which can translate into brand preference.
Current Opportunities:
With your support of a sponsored public program (shinny, public skating, etc.), your organization will be providing the community an opportunity to come together and enjoy recreation and leisure activities.
Check out other City of Kitchener sponsorship opportunities
Working with The Aud has, for 20-plus years, been an easy, professional, and rewarding partnership. With The Aud’s history, reputation, and foot traffic, it is the local hub of Waterloo Region. No where else can you have your business in the face of 7000+ people, every Friday night, at Rangers’ games.
- Chris Pope, Beverage Specialist, Molson Coors
Mercedes-Benz Kitchener-Waterloo
When we worked with the professional team at The Kitchener Memorial Auditorium on our Luxury Suite sponsorship, the project was handled flawlessly. We really enjoyed seeing the results and the high visibility the location gives to our brand.
- Bruce Duguay, General Manager, Mercedes-Benz Kitchener-Waterloo
We love our sponsorship with the Aud! We asked them for some ideas that align with our values, and they produced a unique opportunity that not only helped the community but lets us get our team members involved to see the impact we, as a company, have on our communities. It’s a great experience overall and we plan to continue our partnership with the Aud for years to come.
- Amanda Scheerer, Marketing Lead, Josslin Insurance
PepsiCo has been advertising with The Aud for over thirty years. Their team has made it a smooth and positive experience since day one.
- Jason Marcone, FSR, Pepsico
I take great pride in being a Food and Beverages vendor at The Aud. The venue's seamless organization and attention to detail ensure that every event runs smoothly, leaving clients and guests more than satisfied with their exceptional service.
- Minhaj Shafquet, General Manager of Food and Beverages, Levy Canada
Contact Us
Kitchener The Aud
400 East Avenue,
Kitchener, Ontario
Telephone: 519-741-2699
TTY: 1-866-969-9994
Email: info@theaud.ca
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